Hey, Virtual Assistants (VAs) If Home Depot is doing it, why can’t you
Read an article or watch the news on TV and you will undoubtedly encounter a headline about a struggling economy and potential recession. The reports and the reality are causing many entrepreneurs and small businesses (among others) to take a closer look at managing expenses and overhead. >
As a result of the reports of an economic downturn, the DIY (do-it-yourself) market is expanding, more so than ever – and it’s gone way beyond Home Depot, the “DIY” king of the world.
So, if homeowners can build their own decks, why can’t VAs write their own copy? The answer is, ‘They Can!’
“Most Virtual Assistants are engaged on a regular basis in some sort of copywriting work,” explained Allison Nazarian, a leading copywriter and marketing consultant. “Whether it’s for their own business, their clients’ businesses or, most commonly, for both at the same time, VAs are faced with having to write words to sell something.
No more dreading the writing! “Many VAs (like so many business professionals) dread the act of copywriting for a number of reasons. Copywriting isn’t something you can do while you are doing 10 other things or even two other things,” Nazarian explained. “It’s not one of those ‘multi-tasking’ kinds of jobs, which, let’s face it, creates a struggle for VAs who, by definition, multi-task daily,” she added.
So-where to start? Nazarian has compiled copywriting tips, hints and “how tos” in a Special Report entitled What Every V.A. Needs To Know About Copywriting now available to no cost. “The information was put together in response to the many questions and case studies presented to me from VAs all over the world,” Nazarian said. “It is the perfect tool for VAs because it is 100% based on their specific business problems, needs and service menu. The expertise I share in this Report can be applied across all marketing media from web pages, brochures and ads to e-mail campaigns and direct mail pieces.
“This is such a wonderful tool for marketing your VA business or actually any business,” commented Kim McDaniels, a VA and a leader in the VA community. “Allison defines and explains what copywriting is and why it’s beneficial for your success. This Special Report gives you not only the step-by-steps but also advice on determining your target market,” McDaniels added. “This is great information that is delivered in an organized manner, which most VAs really appreciate!”
